“In our LiFEtime” Campaign was recently launched by India at COP 27, Sharm El-Sheikh.

 

What is it?

  • National Museum of Natural History (NMNH), under the Ministry of Environment Forest and Climate Change and United Nations Development Programme (UNDP), jointly launched “In Our LiFEtime” campaign.
  • It aims to encourage youth between the ages of 18 to 23 years to become message bearers of sustainable lifestyles.
  • This campaign envisions to recognise youth from around the world taking climate action initiatives that resonate with the concept of LiFE.
  • The campaign will involve more youth in the conversation about climate change, adaptation and mitigation, and provide them a platform to share their concerns, issues and solutions with the leaders of the world.