Integrated Traffic & Billing application software “BATS” inaugurated forall Commercial Operations of All India Radio” to Increases operational efficiency and reduces cost.’
Details –
BATS can bring about transparency into the entire operations and make the entire commercial operations very efficient.
It allows monitoring of booking, billing and payment receipts etc. at various stages and system can provide various reports which are very essential in taking many management decisions.
BATS has the following important features —
To manage the scheduling and billing of advertising orders across multiple stations via one central database.
Increases operational efficiency and reduces cost.
Media Sales Traffic increases the efficiency of the organization by providing traffic team a flexible solution for planning, scheduling and billing of spots.
Ensures accurate billing by effectively managing account hierarchy, different Package and Products etc.
Payment processing and collections through integrated Payment Gateway of SBI.
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